Reviewed · GHOST TOURS
Salem: Boos and Brews Haunted Pub Crawl
Salem gets spookier after sunset. The Boos and Brews Haunted Pub Crawl blends witchcraft tales, murder stories, secret tunnels, and drinks across the city’s old streets. I like the mix of authentic ghost stories and local pubs, and I like how the guide keeps the group moving while still allowing time to socialize. The main catch is simple: your $30 ticket does not cover drinks, and the bars visited can change with the season or availability.
This is a social walking tour rather than a formal history lecture. You visit up to eight historic and haunted locations, including as many as four pubs, over two hours. Guides such as Jena, Mason, Andy, Bella, Michael, and Bob have earned especially warm praise for their storytelling, humor, and ability to bring strangers together.
The crawl works best for people age 21 and older who want a playful introduction to Salem at night. It is less suitable if you have mobility limits, dislike walking in bad weather, or want a fixed list of bars promised in advance.
In This Review
- Key points to know before you book
- Meeting the lantern-bearing guide in East India Square
- Eight haunted locations, not just four bars
- Rockafellas and Salem’s more energetic side
- Village Tavern and the value of a slower stop
- Mercy Tavern and the bootlegger stories
- Opus and the craft cocktail option
- The guides are the real heart of the night
- What the $30 price really buys you
- Two hours that feel social, spooky, and flexible
- Who should book this Salem pub crawl?
- Practical ways to enjoy the evening
- Is Salem’s Boos and Brews tour worth booking?
- FAQ
- How long does the Salem Boos and Brews Haunted Pub Crawl last?
- How much does the tour cost?
- Are drinks included?
- How many bars will the tour visit?
- Where does the tour meet?
- Can people under 21 join the tour?
Key points to know before you book

- Four possible pub stops: The route may include Rockafellas, Village Tavern, Mercy Tavern, Opus, and other Salem bars, but the exact stops are not fixed.
- Eight haunted locations: The experience combines pub visits with stops at historic sites tied to stories of witchcraft, murder, bootleggers, and secret passageways.
- Two hours on foot: You may spend 15 minutes to one hour at each bar, depending on the day, season, and pace of the evening.
- Drinks cost extra: Bring money and a valid ID if you plan to order alcohol. Tastings are not included.
- Guide quality matters: Jena, Mason, Andy, Bella, Michael, and Bob are among the guides praised for humor, local insight, and strong storytelling.
- Best for a social night out: Solo visitors, couples, and friend groups can all fit in, since the format encourages conversation and shared drinking games.
Meeting the lantern-bearing guide in East India Square

You meet at East India Square, directly in front of the fountain. Arrive 15 minutes early and look for a guide wearing a black US Ghost Adventures shirt and carrying a lantern.
That meeting setup is practical in a crowded city center, especially during Salem’s busy autumn season. The lantern gives you a clear visual marker, while East India Square provides an easy central starting point for a walking route.
You should begin with comfortable shoes and weather-ready clothing. The tour runs rain or shine, so a chilly October evening or wet spring night can affect your comfort. One particularly cold outing still went well because the guide kept the group engaged, but that is a reminder to dress for the forecast rather than for the calendar.
The published information creates one small point of confusion. The experience is listed as wheelchair accessible, yet it is also marked as unsuitable for people with mobility impairments. Since this is a walking tour through city streets and bars, you should contact the operator before booking if you need specific mobility support.
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Eight haunted locations, not just four bars

The tour promises visits to eight historic, haunted locations, with up to four of them being pubs. That structure gives the evening more shape than a simple bar crawl.
You are not just moving from one drink to the next. Between pubs, the guide shares stories connected to Salem’s past, including tales of witchcraft, murder, secret tunnels, and bootlegging. These short outdoor stops help explain why the city’s old streets have such a strong spooky identity.
The timing is flexible. You may spend only 15 minutes at one destination or close to an hour at another. That can work in your favor because it allows the guide to respond to the mood of the group and the conditions at each bar. It also means you should not expect a tightly timed schedule.
If you prefer knowing exactly where you will be at every point, this may feel loose. Stops change according to availability and season, so the experience is best treated as a guided night out with a haunted theme, not a guaranteed checklist of named venues.
Rockafellas and Salem’s more energetic side

Rockafellas is one of the possible stops and offers a more lively bar setting. The tour description places it alongside quieter taverns and craft cocktail venues, which gives you a sense of the variety involved.
A stop like this is useful because the crawl is not locked into one kind of drinking atmosphere. You might find music, a larger crowd, or a more energetic room than at a traditional tavern. The exact experience depends on the night and the venue’s availability.
Your guide may use the time between locations for a ghost story, then give the group room to order and mingle. That rhythm keeps the night from becoming a long lecture. It also gives solo visitors a natural way to meet people without having to force conversation from the start.
Village Tavern and the value of a slower stop

Village Tavern is another possible stop. A traditional tavern setting fits the tour’s focus on old Salem stories and gives the evening a different feel from a modern cocktail bar.
I like this contrast because a pub crawl becomes tiresome when every stop feels identical. Moving between different types of venues lets you sample more of Salem’s nightlife in a short period, even though your ticket does not include drinks or tastings.
The time spent here may be brief or fairly long. The schedule can change by weekday and season, so you should not plan a dinner reservation immediately after the tour. Leave yourself some breathing room if you have another evening commitment.
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Mercy Tavern and the bootlegger stories

Mercy Tavern is highlighted for its connection to tales of bootleggers and lingering spirits. This is one of the more distinctive parts of the experience because the history and the bar setting work together.
The idea is not a staged haunted-house scare. Instead, you hear researched stories tied to places where people gathered, worked, drank, and sometimes hid secrets. That approach suits Salem, where the city’s real past often provides enough drama without added theatrics.
You may also take part in drinking games during the evening, and a Devil’s Touch cocktail is part of the tour’s theme. Keep in mind that drinks are not included in the $30 price, so the cocktail is something you may order separately rather than something supplied with admission.
Bring a valid ID to purchase alcohol. A copy is accepted according to the tour information, and nobody under 21 may join.
Opus and the craft cocktail option

Opus is named as another possible stop, offering a more polished cocktail-bar atmosphere. This helps broaden the appeal beyond people who simply want beer and ghost stories.
The tour includes a mix of craft producers and local bars, so you may have the chance to choose from different drink styles as the evening unfolds. The key word is may. Since the route changes, you should not book this expecting a specific cocktail menu or a guaranteed stop at Opus.
For you, the value comes from the combination of access and guidance. You pay $30 for the walking route, the guide, the researched stories, and the group experience. You then pay directly for anything you order at the bars.
The guides are the real heart of the night

The strongest part of this tour is the guide. The most praised guides include Jena, Mason, Andy, Bella, Michael, Bob, Lou, David, Liam, Kristi, Corrine, and Jenn. Names can vary by date, and you generally cannot assume a particular person will lead your outing.
Mason is often praised for Salem knowledge and personal stories. Andy is described as funny, entertaining, and good at giving the group enough time at each pub. Jena receives credit for bringing people together and creating a warm atmosphere, while Bella adds humor to the city’s darker tales.
Bob has been praised for dressing in character, answering questions, and speaking with each person in the group. Michael is noted for making the night both spooky and fun. Those details matter because a walking ghost tour can feel flat with a guide who simply recites facts.
The best guides appear to understand that the group needs two things at once: a clear story and an easy social mood. Several outings became a good first-night activity in Salem because the participants met new people while seeing several central locations.
That makes the tour a particularly good choice for solo visitors. You can arrive alone and still have a built-in group for the evening. A small group can also help, since one participant specifically appreciated being able to hear the guide and interact more easily.
What the $30 price really buys you

At $30 per person, this is a reasonably priced introduction to Salem after dark. The ticket covers the guide, the walking route, the historic and haunted stops, and taxes and fees. It does not cover alcohol, tastings, food, hotel transport, or gratuities.
Your final cost depends on how much you drink. If you order at several stops, your bar spending can quickly become more than the ticket price. Budget for drinks separately and remember that you will be walking between venues, so a slow pace is sensible.
The value is strongest if you want a guided evening rather than a self-directed night at bars. A good guide saves you from researching stories and choosing venues yourself. You also get a quick introduction to several parts of Salem instead of spending the whole evening in one place.
It is less valuable if you mainly want discounted drinks. There is no stated pub-crawl discount, and the ticket does not include a sample at each stop. Think of the $30 as payment for the storytelling and company, not a drinks package.
Two hours that feel social, spooky, and flexible
The full experience lasts two hours. That is long enough to visit several locations without turning the evening into an endurance test.
Expect a pattern of walking, listening, ordering, and talking. The guide may gather the group outside a location, tell a story, then lead you to the next bar. At each venue, you may have anywhere from 15 minutes to an hour.
The changing pace is both a strength and a weakness. A busy Friday night may mean less time inside one bar, while a quieter outing may allow longer conversation. Seasonal conditions and venue availability also shape the route.
You should wear shoes suitable for walking on city streets and avoid bringing a plan that depends on exact departure times. Smoking and video recording are not allowed. The no-video rule may disappoint people who want to capture the storytelling, but it helps keep the event focused on listening and group interaction.
Who should book this Salem pub crawl?
I would choose this for:
- Adults 21 and older who enjoy ghost stories with a drink in hand
- Solo visitors who want an easy way to meet people
- Couples and friend groups seeking a light evening activity
- First-time Salem visitors who want a quick city orientation
- People who prefer stories and conversation to a long museum visit
- Anyone who likes switching between taverns, cocktail bars, and historic sites
I would hesitate if you want a serious study of the Salem witch trials. The tour centers on entertainment, atmosphere, and haunted tales rather than a full academic treatment of local history.
I would also skip it if you dislike walking at night, need a guaranteed accessible route, or want every bar confirmed before paying. The route is intentionally flexible.
Practical ways to enjoy the evening
Arrive early at East India Square so you are not trying to find the lantern-bearing guide after the group has left. Bring an ID, even if you are certain you look old enough to drink.
Plan your budget before you start. The ticket is $30, but drinks are extra at every stop. You can participate in the social side of the crawl without ordering at each venue, though you should expect the group to spend time around bars.
Dress in layers for autumn and winter outings. Salem nights can feel cold, and the tour continues in rain. Comfortable shoes matter more than dressing up, even if you plan to enjoy a nicer stop such as Opus.
If you are visiting during a busy season, keep your evening open after the tour. The order and length of the stops can change, and a flexible plan will make the experience feel relaxed rather than rushed.
You can cancel up to 24 hours before the start for a full refund, and the reserve-now, pay-later option keeps your plans flexible. The live tour is in English.
Is Salem’s Boos and Brews tour worth booking?
Book it if you want a social night of Salem stories, walking, and local bars for a reasonable starting price. The guide makes the biggest difference, and the praise for guides such as Mason, Jena, Andy, Bella, and Bob suggests that strong storytelling is a consistent part of the experience.
Do not book it as a cheap way to drink, since the $30 fee includes no drinks or tastings. You should also accept that the route may change and that the experience runs in all weather.
For most adults visiting Salem for the first time, I think it is a smart evening choice, especially early in your stay. You get a feel for the city, hear its darker tales, and meet people along the way. The current rating of 4.1 out of 5 from 411 ratings reflects a generally positive experience, with the guide, group atmosphere, and blend of history and pub stops doing most of the work.
FAQ
How long does the Salem Boos and Brews Haunted Pub Crawl last?
The tour lasts two hours.
How much does the tour cost?
The listed price is $30 per person. Taxes and fees are included.
Are drinks included?
No. Drinks and tastings are not included. You must pay separately for beverages at the pubs.
How many bars will the tour visit?
The tour may visit up to four pubs. Possible stops include Rockafellas, Village Tavern, Mercy Tavern, and Opus, but stops can change with the season and venue availability.
Where does the tour meet?
Meet at East India Square, in front of the fountain. The guide wears a black US Ghost Adventures shirt and carries a lantern. Arrive 15 minutes before the start time.
Can people under 21 join the tour?
No. The tour is not suitable for anyone under 21, and you must bring a valid ID to purchase alcohol.
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